resume

Director of Project Management, National Student Advertising Competition Team, Eugene, OR. (Sept. 2024-Present)

• Directed a group of strategists, creatives, media planners and producers in developing a full-scale advertising campaign for a corporate client.

• Led director-only meetings to manage timelines, track deliverables and strategically plan class sessions.

• Oversaw hiring and recruitment, including outlining promotions, creating an application, designing interview schedule, conducting interviews and managing candidate communications.

• Key member of a 30-member team that plan, develop and execute a full campaign for the American Advertising Federation’s National Student Advertising Competition (NSAC). During the 2024-2025 year, the client was AT&T.

• Organize and facilitate meetings twice a week, build and manage project timelines and communicate through various channels, including Slack, Zoom and Google Workspace.

• Contributed to all stages of campaign development, from strategy to creative deliverables.

• Achieved first place in District 11 in Spring 2025 and ranked among the top 15 schools nationwide.

Project Coordinator Intern, GMS Media and Advertising, Portland, OR.  (Jun 2025-Aug 2025)

• Participated in client meetings, internal creative kickoffs and new business pitch sessions, capturing notes and tracking next steps.

• Coordinated timelines and deliverables using Asana and other project management tools to support team.

• Handled pre-production logistics including calls sheets, casting selects, crew lists, lunch orders and client communications; provided on-set assistance during shoots.

• Contributed to creative concept development, designed graphics and social media posts, conducted market and trend research, and sources influencers for campaigns.

Creative & Researcher, The Rising Project, Eugene, OR.  (Jan 2024-Mar 2025)

• A climate-creative studio focused on making complex scientific information and climate change digestible and fun to learn about for students.

• Collaborate with other members to create weekly Instagram posts and reels centered around an environmental topic. Involved with ideation, research and production.

Freelance Strategy & Research, White Label Strategy, Remote. (Mar 2023-June 2023)

• Performed strategy research with a focus on branding and competition.

• Analyzed community surveys and developed a competitive audit from results.

• Administered in-depth investigation of public/private schools in Marin County to evaluate non-profit fundraising and potential strategies. Illustrated results in a competitive audit and collaborated on a comprehensive presentation deck.